Median Household Income
$67,365 ± $6,274
Median Home Value
$180,900 ± $10,751
Median Gross Rent
$1,309 ± $70/mo
Per Capita Income
$34,603
Poverty Rate
15.0%
Unemployment Rate
4.6%
Homeownership Rate
58.6%
Bachelor's Degree or Higher
18.7%
Median Age
40.4
Average Commute
18 min
Households
10,386
Veterans
1,773
Population Over Time
Denison grew 13.3% from 2014 to 2024.
2014
22,745
2016
23,080
2018
23,820
2020
24,851
2022
24,872
2024
25,778
Population by Race & Ethnicity
White
73.5%
Hispanic or Latino
16.2%
Black or African American
6.8%
Asian
1.2%
Nearby Cities in Texas
Source: U.S. Census Bureau, American Community Survey, ACS 2020-2024. Estimates carry a margin of error (shown as ±) inherent to ACS's sample-based methodology.